By opening campaigns under the new generic “Display” channel, adCore™ can monitor none SEM/SCE campaigns. For this, the advertiser needs to copy and add the adCore™ generated Google Analytics tag from the “Analytics Tag” link on the campaign settings form and add them to the external campaign URL.

Each client will now have an assigned “Manager” (an agency level user). The system will allow filtering clients’ activities, jobs, reports and forms by the client manager.

With the tag filter, the client is able to see reports divided by grouping or to filter information. As well there is the option to choose the distribution network desired (search, content or both), making analytics reporting even more specific for the client’s needs.

The client is able to define in the campaign settings the desired tags, goals and charges of the campaign. This allows adCore™ to monitor the campaign performance based on each campaign pre-set goal.
Tag: This field is a free text field which allows “grouping” the campaigns, for example: “Long Tails”, “Generic” or any other kind of [...]

By checking this box, the client is able view the value fields. It is important to note that if the “Display Cost Fields” box is not checked, the cost fields will be hidden including the value fields from the user all together.